Being featured on iTunes Stores Podcasts home page is a big deal. Just a day on the homepage can guarantee you thousands of new listeners.
To be featured by iTunes, podcasts must have:
1. An attractive, original image that does not include the iPod or other Apple-branded content (Must also adhere to Apple’s image specs).
2. A robust and accurate description for the podcast and all related episodes.
3. A valid author listed.
4. Proper language, category, and explicit tagging.
Get Featured on iTunes
May 18, 2012 by
How to Choose a Podcast Guest
May 17, 2012 by
Guest selection is very important because no matter how good your podcasts concept may be or how good a host you might be, the guest will definitely make or break each episode. For one, you should choose a guest that is popular or well known to your intended audience. No matter how knowledgeable a guest might be, if the guest is a nobody then you be pretty sure that the podcast would not draw that many listeners.
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Is Podcasting Part of Social Media?
May 16, 2012 by
To answer this question properly we have to ask, how exactly does one define social media? Is it a bunch of websites that allow people to connect? Is it a new wave or new media form that is sweeping the world? Is it just Facebook and Twitter?
Let’s look at how Merriam-Webster defines social media - forms of electronic communication as Web sites for social networking and microblogging through which users create online communities to share information, ideas, personal messages, and other content as videos. The truth is social media can be defined a lot of different ways and in many different forms. So lets look at what social media is not: it is not news, it is not TV, it is not radio, it is not magazines, and its not even a generic website. Social media is not the sound, it is the instrument, or a better way to put it, it’s the 2-way channel or medium through which we communicate.
complete article
Let’s look at how Merriam-Webster defines social media - forms of electronic communication as Web sites for social networking and microblogging through which users create online communities to share information, ideas, personal messages, and other content as videos. The truth is social media can be defined a lot of different ways and in many different forms. So lets look at what social media is not: it is not news, it is not TV, it is not radio, it is not magazines, and its not even a generic website. Social media is not the sound, it is the instrument, or a better way to put it, it’s the 2-way channel or medium through which we communicate.
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Audio Community Is Transforming Storytelling
May 15, 2012 by
A first wave of thinking about radios transition to the web seemed to be simply how to make audio files that were produced for broadcast available online. Then there was podcasting, a unique digital distribution mechanism that opened up new audiences and forced a rethinking of format. Increasingly, reporters have been asked to produce text in tandem with their audio pieces, plus images or slideshows that illustrate the sound. The problem with all of these approaches is that they are looking to translate traditional audio practices for online instead of thinking about what unique characteristics drive the web and how audio can inform these.
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Clarity of Voice
May 14, 2012 by
The clarity of your voice is just as important as the quality of your microphone, and theres a surprising little trick on taking car of your fragile vocal cords: though it may sound strange, try sucking on salt one hour before broadcasting. The taste might not sound so appealing, but it will help clear up your vocal cords and you’ll be ringing like a bell across the airwaves.
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Blubrry PowerPress 4.0 Adds Support For Latest iTunes Podcast Spec
May 12, 2012 by
Media community Blubrry has its podcast publishing plugin for WordPress, PowerPress 4.0. The update adds support for the latest iTunes podcast specs and more.
iTunes upgrades include:
- An updated iTunes image requirement — RGB 1400×1400 — throughout the plugin for better cover image quality throughout.
- “Feature Episode” that allow podcasters to designate a primary episode, which can be used to introduce the podcast or lead in to a new series.
- An iTunes Order feature that allows a podcaster doing a series of episodes to have each listed in the desired order.
Other PowerPress 4.0 offerings include:
- A new video player option: VideoJS HTML5 JavaScript player — a player that has its own plugin. By adding this plugin, the new player will be available as an option in PowerPress video players list.
- A Feed Episode Maximizer “option” for shows with episodes in excess of what can currently be included in a feed. This feature allows the podcaster to maintain the latest 10 episodes in iTunes with all of the extensive episode data. The rest of the episodes are listed in a way that maximizes the number of episodes that can be listed on iTunes / Zune etc. Perfect for the serial podcaster with an extensive episode library.
See the Blubrry site for details.
Employee Podcasts
May 12, 2012 by
There are so many employees who prefer a quick hit of information in verbal form. With hundreds of email coming in each day, key HR messages can tend to get buried and possibly never opened. When thinking about your internal communication strategy, it is key to build in other ways to have the key messages heard.
HR is tasked with communicating throughout the year on a variety of topics. Consider:
Leadership meetings and updates
Annual benefit enrollment
Performance review process
Merit increase information
Local office initiatives
Charitable giving updates and opportunities
HR is tasked with communicating throughout the year on a variety of topics. Consider:
Leadership meetings and updates
Annual benefit enrollment
Performance review process
Merit increase information
Local office initiatives
Charitable giving updates and opportunities
Employee Podcasts
May 12, 2012 by
There are so many employees who prefer a quick hit of information in verbal form. With hundreds of email coming in each day, key HR messages can tend to get buried and possibly never opened. When thinking about your internal communication strategy, it is key to build in other ways to have the key messages heard.
HR is tasked with communicating throughout the year on a variety of topics. Consider:
Leadership meetings and updates
Annual benefit enrollment
Performance review process
Merit increase information
Local office initiatives
Charitable giving updates and opportunities
HR is tasked with communicating throughout the year on a variety of topics. Consider:
Leadership meetings and updates
Annual benefit enrollment
Performance review process
Merit increase information
Local office initiatives
Charitable giving updates and opportunities
Top iPhone Browsers for 2012
May 11, 2012 by
The Apple iPhone comes with its own browser; but besides Safari, many alternative browsers for the smartphone have been released these last few years and some are even better than Apples native browser.
Here are some that made it to our Top iPhone Browsers this year.
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Here are some that made it to our Top iPhone Browsers this year.
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Distance Education Podcasting
May 10, 2012 by
From an educational perspective the use of podcasts are limitless. Since creating podcasts is fairly easy and inexpensive, instructors can easily use them for delivery of supplemental information or review of previously covered material. Podcasts can also be used for acquiring new and supplemental knowledge from expert sources on the web. Listening to podcasts provides learners with different learning activities in addition to readings and lectures thus reaching a wider audience and supporting a broader range of learning styles.
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