TPU #3 – Podcast Hosting, 2 Easy Podcast Audio Tips & Another Podcast Directory Promotion Tip

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Recommended Podcast Hosting Solutions:
• I have three levels of podcast hosting that I recommend based on your goals/needs
• One of them is a free podcast hosting solution

News:
• iTunes now allows comments in your podcast listing. How does this affect your podcast?
• Audacity has announced some very useful podcast-related features now available for beta test in Audacity v1.3 (official release coming soon)

2 Easy Tips to Improve Your Podcast Audio Quality
• Get rid of “windy” and “breathy” plosive sounds with a pop filter:
  • I discuss pop filters here in my podcast tutorial
  • Here is a pop filter that I use and recommend
• Greatly reduce the electronic noise (hiss & fuzz) in your podcast with the Griffin iMic2

Podcast Promotion Tip
• How to help your podcast be the first one listed when a potential listener searches for your keywords in the directories

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Tags: how to podcast, podcasting, podcasting news, podcast tutorial, podcast hosting

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Marketing Optimization for Blogs

Truth be told, most blogs aren't really optimized for marketing effectiveness. Even more so, some blogs are absolute marketing machines, but they at the same time fail to fully capitalize on that fact by not being really optimized marketing-wise.

Here are the absolute 101 basics you really shouldn't ignore ...

Marketing Optimization 101 for Blogs

Tracking and Measuring RSS Feeds

Measuring and tracking RSS while a fairly simple concept, is really anything but. Unlike websites, RSS have the added caveat of potential syndication, making accurate tracking a challenge to anyone but the extremely tech savvy.

It is not unrealistic for marketers to want to know how many subscribers they have, which items in their feeds attract the most interest, or how many click-throughs are generated as a result of an RSS feed.

There are a number of 3rd party providers who focus on tracking the consumption of RSS feeds. Some solutions are rudimentary but likely sufficient for a small business testing the waters with RSS. Other RSS tracking solutions are more complex and while they can come close to being accurate, with syndication there is no solution that tracks with 100% accuracy.

Measuring and Tracking RSS

TPU #2 – Bridge Ratings, Altec Lansing Headset, Podscope, Traffic Generation

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News:
• Important lessons from Bridge Ratings podcasting survey for 2005

Gear Review:
• Altec Lansing AHS 302i
• As used by Michael Carrino of the Digital Media Cast Experiement in this interview with Scott Fletcher

Podscope

Traffic Generation Tip
• How to get more traffic to your podcast with popular current topics from the blogosphere & podosphere

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Tags: how to podcast, podcasting, podcasting news, podcast tutorial

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